The Truth About Nike's "Pretty" Campaign


The Nike Women brand marketed their athletic footwear with the commercial "Pretty", which premiered on U.S. television on August 20, 2006. The ad, directed by Ivan Zacharias and produced by The Mill, received several awards in the advertising industry. Although it did not win any awards for creative genius, the commercial was well received by many. The campaign also achieved success among women, and was cited in numerous books and articles. Here are some facts about Pretty that you should know:

According to Ludwig Wittgenstein, "what is pretty cannot be beautiful" contradicts traditional aesthetics views. According to this view, beauty is not an essential concept shared by all humans. However, it is possible to have a pretty child, or a beautiful man who looks just like you. While the two views differ, there is a common denominator between beautiful and ugly: the presence of feelings. While both theories have their advantages and disadvantages, they are equally important.

The word "pretty" derives from Old English Feelfan, which is a variant of the word "pret" in West Saxon. Prettig comes from the Proto-Germanic *pratt. Various other words for pretty include Old Norse prettr, pretti, and prettugr. Dutch pret, on the other hand, is also derived from Proto-Germanic *pratt-.

Beautiful women are attractive in terms of their physical appearance and personality. They have a distinct personality and are kind to others. Physical beauty is only a part of the definition of beauty. While clothing and makeup can greatly enhance a woman's appearance, the true beauty lies in her personality. While the word "handsome" is used to describe men, "pretty" fits women better. It also carries a more sophisticated meaning than "handsome."

When a guy calls a woman pretty, he is expressing a deeper liking for her than a mere fling. Often, a guy calls a woman pretty for a short period of time but is looking for long-term commitment. This is a positive sign, and you should celebrate it. You may even find yourself in a relationship with this man. There are many ways to be sexy. Just be careful not to get sexy with a guy whose only concern is getting sexual with you.

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