Buying from a gay-friendly retailer can be easier than you think. In fact, more than half of the Fortune 500 companies now offer employment opportunities for LGBT employees. Listed below are some of the most notable companies that have an LGBT-friendly policy. And don't worry, this doesn't mean that the company has to be all-inclusive. Many companies have a "no-discrimination" policy in place.
As a result, LGBTBE certification helps a business stay in business twice as long as the average U.S. small business. And, by becoming certified, your business will get access to the full network of the NGLCC, a nonprofit organization that represents over 360 LGBTBEs across all industries. You can tap into this network to create strategic business partnerships and B2B opportunities. But how do you find a gay-friendly retailer?
There are 1.4 million LGBTQ-run businesses in the U.S., generating $1.7 trillion annually. And this number is growing rapidly. With the rise of the LGBT community, a number of businesses have chosen to become LGBTQ-friendly to attract more consumers. The app is a great way to find and support these businesses. Just be sure to ask for a business listing that is truly LGBT-friendly. It's worth your time to explore your options and choose a company with a history of being a good neighbor.
In addition to being more environmentally friendly, gay-friendly brands support other organizations and artists that are working towards equal rights. Check out the Human Rights Campaign's LGBT GAY FRIENDLY MERCHANTS brand index and look for those companies that are supporting drag performers, queer artists, and LGBTQ advocacy groups. You'll be glad you did! It's time to embrace and celebrate the community in all its diversity. With a little help, you'll be able to make your shopping experience a positive one!
Choosing a gay-friendly merchant may be hard, but it's worth it. You'll feel much better about yourself and your business if your community is proud of your company. A few small steps can go a long way in helping you promote your LGBTQ-friendly business. If you use Google Posts, you can announce updates and events. For example, if you own a pastry shop, you might want to let people know that you're open for business and have a special promotion for gay men and lesbian customers.
Many large companies have publicly supported LGBTQ-friendly businesses. And it turns out that companies that support diversity perform better financially. Now, new research has shown that LGBT-friendly companies are no exception to this rule. In Finland, academics evaluated 657 publicly traded U.S. companies and found that companies with an LGBT-friendly policy have higher profitability and stock market valuation than those without. This is a sign of a positive shift in the way businesses do business.
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